Anthony Furia
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Nurolift & Ozmotix

Project Description

A white label product company sought creative services for the launch of two supplement products into the health and wellness industry.

Nurolift is a Lions Mane Mushroom supplement that enhances cognitive performance and boosts memory. The creative direction for the brand and packaging aimed to convey clinical trust and premium quality. With a target audience interested in bio-hacking and based largely in the tech sector, the colour palette for the brand design was chosen to emulate dark mode themes often seen in code editors.

Ozmotix is an electrolyte fasting product for people concerned with optimizing their health when engaging in fasting practices for weight loss. The creative direction for the brand and packaging design was focused on conveying feelings of precision and protection. The design of the logo mark reflects the rapid absorption of the product into the body.

Services
Visual Brand Identity
Product Packaging
Website
Project Credits
Anthony Furia
Strategy, Creative Direction, Design, Copywriting, UI/UX, Web Development
Anthony Furia
Design
Anthony Furia
Anthony Furia
Toronto
Design
0
Anthony Furia